DETAILS

• Illustration

• In-house (Hortons)

• Year: 2022

This selection of greeting cards was illustrated for clients moving into their new homes. With a flexible brief, I had the freedom to explore different designs that would resonate with a diverse audience while staying aligned with the brand. The colours used are inspired by the vibrant hues found on the Hortons for sale boards, adding a touch of familiarity to the cards.

Hortons greeting cards

CHALLENGES

• Branding consistency

• Audience Diversity

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